Senior Research Associate Rafael Ramirez is Director of the Oxford Scenarios Programme and Fellow in Strategy at the Saїd Business School and Green Templeton College, Oxford University. He is one of the world’s leading experts on scenario planning and a founder of theories on the aesthetics of business, work and organisation. Rafael Ramirez is a world leader in the research and teaching of scenario planning. He was Visiting Professor of Scenarios and Corporate Strategy at Shell International from 2000 to 2003, and from 2008 to 2010 was Chairman of the World Economic Forum’s Global Agenda Council on Strategic Foresight. As Director of the Oxford Scenarios Programme he leads one of the most highly respected programmes on the subject in the world.